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Who we are

We have a long history of devotion to brewing great beers that have stood the test of time. Our story began in Belgium, from where we went on to offer the most refreshing brews to the rest of the world.

What sets us apart? Our people. Our people’s relentless commitment to partner, innovate, and act.

Over 800 years ago, AB InBev found its humble beginnings in the experienced brewing hands of Belgian monks. It was in their abbeys where one of our original beer brands, Leffe, came to be.

Elsewhere in Belgium, devoted monks were experimenting with brewing techniques to create Hoegaarden, a rich and citrusy wheat beer. These brews were so delicious that they tempted the parishioners to skip church and instead revel in the smooth and subtle notes of the monks’ labor.

More than 600 years ago, we started revolutionizing beer.

Our Purpose

  • At AB InBev, our purpose is to create a future with more cheers. We are al ways looking to serve up new ways to meet life’s moments, dream big to move our industry forward and make a meaningful impact in the world. We hope to build a future that everyone can celebrate, and everyone can share.
  • We celebrate our 164,000 colleagues around the world that embody our core principles and work hard every day to innovate and advance our industry leadership.
  • We are also proud of our millions of partners, customers, consumers and communities across our value chain; together we are creating a more sustainable and inclusive future.
  • It is this vision that has guided our company, our people and our heritage, and it is the spark that inspired our new Global Purpose - We dream big to create a future with more cheers.

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Our Values

AB InBev always dreams big. It’s our culture and our heritage. But more than that, it’s our future. A future that everyone can celebrate and everyone can share. A future with more cheers.

OUR PURPOSE

We dream big to create a future with more cheers

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  • We dream big. We are building a profitable, growth company. image PEOPLE
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  • Our greatest strength is our people. Great people grow at the pace of their talent and are rewarded accordingly. Great people deliver and transform.
  • We recruit, develop, and retain people who can be better than ourselves. We are measured by the quality and diversity of our teams. image CULTURE
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  • We are a company of owners. Owners take results personally and lead by example.
  • We are never completely satisfied with our results. We embrace change, take smart risks, and learn from our mistakes.
  • The consumer is our boss. We go where consumers go because that is where growth is.
  • We strive to be the best at serving and partnering with our customers, who are the gateway to our consumers.
  • We believe in common sense and simplicity. We operate with excellence and efficiency in all we do, always having our customers and consumers in mind.
  • We manage our costs tightly to free up resources that will support profitable top-line growth.
  • We never take shortcuts. Integrity, hard work, quality, and responsibility are key to building our company and our reputation.